Digital Marketing Course

Prepare for Digital Marketing Career, and learn about various types of marketing, case studies and interview tips

3200+ Students enrolled

Duration: 2 months

About Course

Digital Marketing is one of the most important departments in companies to reach out to mass audiences, connect with them, make them aware of products and services,and thus increase their intent for purchase of product/service. Digital marketing is a broad department, and there are functions like SEO, content marketing, blogging, Social Media Marketing, email and sms marketing and advertisement which marketer should know. In this Digital marketing course, we will cover all important concepts and functions in digital marketing and will cover marketing fundamentals. This is online study material course including video lectures, notes, assignments and project in digital marketing. Our teachers will assists you in your project work, assignments and doubt resolution.

Course Requirement

  • Good internet connection

Course Structure

  • Marketing basics
  • Main theories in marketing
  • Consumer behaviour
  • Different marketing techniques
  • Digital marketing concepts
  • Tracking and measurement of performance
  • Introduction to Google Analytics
  • How to use Google Analytics
  • What is content marketing
  • Creating a content strategy
  • Introduction to blogging
  • Quora, medium and linkedin marketing
  • Tracking your performance
  • Assignment in content marketing and Blogging
  • what is SEO
  • Keyword research
  • Google Adwords introduction
  • Guest blogging
  • Tracking your SEO performance
  • Assignments in SEO
  • SEO Methods
  • Introduction to Adwords
  • Search Ads
  • Display Ads
  • Video Ads
  • Facebook Ads
  • A/B testing
  • Tracking your Ads performance
  • Assignment on online advertisement
  • Introduction to Adwords
  • Search Ads
  • Display Ads
  • Video Ads
  • Facebook Ads
  • A/B testing
  • Tracking your Ads performance
  • Assignment on online advertisement
  • Introduction to Email marketing
  • Creating an Email campaign
  • Do and Don’t in Email marketing
  • Introduction to sms marketing
  • Creating an SMS campaign
  • Do and Don’t in SMS campaign
  • Tracking your Email and SMS performance
  • Assignment in Email and SMS marketing
  • Introduction to Social Media Marketing
  • Facebook marketing
  • Instagram marketing
  • Youtube marketing
  • Whatsapp marketing
  • Tiktok marketing
  • Social Listening
  • Social media automation
  • Tracking your performance in social media marketing
  • Assignments on social media marketing
  • Mobile Marketing – Overview
  • Targeting Mobile Users
  • Universal App Campaign for Installs
  • Assignments

Students Testimonials

Great info that was clear and concise. It will surely help me improve my career prospects!
"Rahul Sharma "
I recommend the Xamnation learners to try this especially if you need to broaden your knowledge and new beginners.
"Shruti "
Detailed and useful course. Recommended

yes this course was a good match for me because i actually learned things i had no clue about which will help me later and to also teach others.
"Vivek Mehta"


In this course, we have covered all important concepts in Digital marketing, their applications and projects. This course is enough to get you a job as entry level digital marketer or SEO analyst. However, if you are looking for senior level Digital marketing, you can check our another course.

 This course is designed by leading professionals from online companies. All the teachers are experienced professionals with average experience of 7 years handling different functions in digital marketing.

This course will contains pre recorded study material like videos and study notes. This will also contains practice assignments and a complete project where we will assist you in working on real assignments.

Our digital marketing course contains complete coverage of all marketing functions including social media marketing. You will get trained on Facebook marketing , Instagram marketing, Whatsapp marketing, Youtube marketing and many more in social media. This course is sufficient for entry level professionals or students who want to make their career in social media marketing. You can inform us that you only want social media marketing, so that we can customised the course for you.

In this course, we will help you in marketing of blog/website, and doing various digital marketing like SEO, Advertisement, Social Media Marketing and Email marketing for promotion and marketing of your blog. By end of the course, you will be confident enough to handle any kind of digital marketing on your own.